CASE STUDY

Muse Launches Revolutionary Product with Surprise Gift Hampers

Title: Muse Launches Revolutionary Product with Surprise Gift Hampers

Client: Muse Wearables is a brand that makes comfortable and stylish smart rings that ensures advanced health tracking and easy, quick payments.

Objective: To curate a hamper to launch their latest product called “Ring one”. The hampers were being given out to the first customers of a new product. The hamper must -

  • Not contain any edibles 
  • Make space for the new product to be included in the hamper 
  • Not have any generic corporate keepsake like book, pen, mug, etc.

Approach: The client specifically requested corporate gifting ideas that were fitness related gifts in the hampers. We suggested various options like customized super backer cap, hand towel or fridge magnet. The focus was to customize something to give to their buyers which they can use for their health and fitness. They specifically decided to not keep any edibles or other generic corporate keepsakes like notepad, pens, water bottle, etc. The team went ahead with the custom cap, magnet gym towel and their product in the final hamper.

From the client: “We wanted a hamper that shows our clients how focused we are on their health and wellbeing. We did not want to include any edibles like chocolates or nuts, we also wanted to avoid corporate keepsakes like books, pens and mugs as we wanted the hamper to feel personal and health focused. The way the hamper was customized to our requirements made us really satisfied with the result!”

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