CASE STUDY

Boat launches their new products with a banging hamper

Client: Boat is an online Indian electronics brand that markets earphones, headphones, stereos, hair trimmers, power banks, travel chargers, smart watches, cables, etc.  

Objective: To curate exclusive hampers for the brand ambassadors of Boat to announce the launch of their latest speakers. The hampers must - 

  • Have a keepsake and something sweet 
  • Designed to present two products from Boat inside. 

Approach: The most important requirement for this hamper was that the client wanted to include their own products as the hampers were given to their brand ambassadors for their product launch. We curated a hamper by designing a box first that fit their products snugly. Once the box was decided, it was a matter of choosing the right gifts to complement the Boat product. The final hamper was designed in a black and red theme as required by the team from Boat. The hamper had two Boat products, a water bottle, a box of chocolates and a jar of coffee powder.

From the client: “We wanted a hamper that was custom to the very last detail as these corporate hampers were going to our brand ambassadors for the launch of our new products. We are so glad that the team from BoxUp Luxury Gifting was able to customize the hampers to fit all our requirements and made the most perfect looking hamper. Really happy with how the hampers turned out!” 

Gift Hamers
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